About Us

WE MAKE CLOTHES for passionate people!

The white reindeer represents purity and renewal. Our design takes its own path, like the passionate people wearing it. Dare to be different and express yourself. 



Our clothing is made with thoughtfulness for both humans and nature. No chemicals in the production means it is good for the environment, for the people working in the production line, and finally for you who`s wearing it. Add fair payment for workers, and you´ll find some of the values that are most important to us. Wearing Rein Love is caring about people and places.


Clothes for the FUTURE.

Wearing clothes of high quality is environmental because it lasts longer; and you will enjoy them much more!



We´re located 69 degrees North in the Arctic Tromsø City. "Where the sun never stops shining and the night never ends" Surrounded by magnificent wilderness, fjords and mountains it is the perfect place for both outdoor life, recreation and creativity.



In old native folklore it was believed that the white reindeer came from the sun and a higher consciousness, and that it brought a message of love and individuality through dreams.


Brand DNA.

Love and believe in yourself, dare to be different, and follow your heart and desires. You´ve probably heard at some point in life that something is impossible, but in fact many people succeed because they wont stop trying. You find these people all over the world, who refuse to give up on their passions. You inspire us, and you´re the reason we make clothes. 


Thanks for visiting.

Don´t follow the herd, Stay Wild!

Rein Love Clothing.